B2B Positioning & Messaging CONSULTANCY
Ace your message, increase conversions
Ace your message, increase conversions
Ace your message,
increase conversions
Ace your message, increase conversions
Find your ideal customer, uncover your unique value, and shape it into the right messages — from your homepage to your sales deck.
Find your ideal customer, uncover your unique value, and shape it into the right messages — from your homepage to your sales deck.
Find your ideal customer, uncover your unique value, and shape it into the right messages — from your homepage to your sales deck.
Find your ideal customer, uncover your unique value, and shape it into the right messages — from your homepage to your sales deck.
Trusted by startups, AGENCIES & COMPANY BUILDERS ACROSS EUROPE
Trusted by startups, AGENCIES & COMPANY BUILDERS ACROSS EUROPE
Trusted by startups, AGENCIES & COMPANY BUILDERS ACROSS EUROPE
PROBLEM
Unclarity blocks your growth
Unclarity blocks
your growth
Unclarity blocks your growth
X
Marketing shows low engagement, weak conversions, and minimal brand recall
X
Marketing shows low engagement, weak conversions, and minimal brand recall
X
Marketing shows low engagement, weak conversions, and minimal brand recall
X
Marketing shows low engagement, weak conversions, and minimal brand recall
X
Sales reports high customer churn after pilots, with prospects constantly negotiating on price
X
Sales reports high customer churn after pilots, with prospects constantly negotiating on price
X
Sales reports high customer churn after pilots, with prospects constantly negotiating on price
X
Sales reports high customer churn after pilots, with prospects constantly negotiating on price
X
Your team keeps clashing over the narrative and which benefits to highlight on the product page
X
Your team keeps clashing over the narrative and which benefits to highlight on the product page
X
Your team keeps clashing over the narrative and which benefits to highlight on the product page
X
Your team keeps clashing over the narrative and which benefits to highlight on the product page
SOLUTION
Clear messages,
rooted in positioning
Clear messages,
rooted in positioning
POSITIONING
Define & differentiate
Positioning is where it all starts. It defines where your brand fits in the market, what sets you apart, and helps you uncover your best-fit customer. Ace this, and you’ve got a clear direction for everything that follows.
MESSAGING
Clarify & Connect
Messaging is how you communicate your positioning. It’s the language, tone, and way you explain why your solution matters. When done right, it ensures your message resonates and sticks.
STORYTELLING
Engage & Inspire
Storytelling brings your positioning and messaging to life. It’s the narrative that connects with people, making your brand relatable and memorable. A strong story helps your audience care and engage.
APPROACH
How we work
How we work
How we work
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
SERVICES
What you receive
What you receive
What you receive
Revamped homepage & sales deck
Revamped homepage & sales deck
One-page strategic narrative
One-page strategic narrative
Value proposition, messaging guidelines, tone & voice
Value proposition, messaging guidelines, tone & voice
Recorded insights from stakeholders
Recorded insights from stakeholders
Positioning canvas
Positioning canvas
List of target segments & use cases
List of target segments & use cases
Audit of CRM, website & sales collateral
Audit of CRM, website & sales collateral
CLIENTS
Trusted by leaders
Trusted by leaders
Trusted by leaders
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
COLLABORATION
We match when
We match when
We match when
You have a product-market fit and are focused on scaling and expanding your operations.
You want to get your entire team on board with your target customer, unique value, product message & vision.
You are ready to prioritise important market segments, features, and uses cases.
You actively want to position yourself in the context of other alternatives (before prospects do it for you).
You see the value in structured customer feedback that helps you better understand your audience.
You believe in the combi of messaging and storytelling to get big ideas across in a clear and memorable way.
GET STARTED
The right message,
in weeks
The right message,
in weeks
The right message,
in weeks
A resonating and converting message is around the corner.
Start the process by picking a slot below.
GET IN TOUCH
Book a free intro call
Book a free intro call
Book a free intro call
Book a free intro call
contact@joostdekok.com
contact@joostdekok.com
contact@joostdekok.com